<p>Expert in event methodology, Heather Mason, discusses the science behind what makes a successful event. Mason, Founder and CEO of Caspian Agency, shares some of her steps to planning a strategic, repeatable event and the science behind event success. </p>

Expert in event methodology, Heather Mason, discusses the science behind what makes a successful event. Mason, Founder and CEO of Caspian Agency, shares some of her steps to planning a strategic, repeatable event and the science behind event success.

<p>Expert in event methodology, Heather Mason, discusses the science behind what makes a successful event. Mason, Founder and CEO of Caspian Agency, shares some of her steps to planning a strategic, repeatable event and the science behind event success.&nbsp;</p>

#32 -  The science behind repeatable event success

Connecting event professionals around the world by sharing real-life experiences, insights, event planning tips and more.  In each episode, we break down a different challenge or discuss a new idea to uncover the latest industry trends.

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Connecting event professionals around the world by sharing real-life experiences, insights, event planning tips and more. In each episode, we break down a different challenge or discuss a new idea to uncover the latest industry trends.

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#32 - The science behind repeatable event success

#32 - The science behind repeatable event success