Ron, of https://www.onehourprofessor.com/, joins Christoph on this live recording of the Business Storytelling Podcast. 

We discussed:

Why testing is important

How to test assumptions

Multi-variant and A/B testing

And more....

Read a related article from Ron here: https://www.orbitmedia.com/blog/multivariate-ab-testing/

More podcast episodes: http://authenticstorytelling.net/podcast

Christoph's blog: http://authenticstorytelling.net