In this episode of The SaaS CFO Podcast, our host Ben welcomes Chris Priebe, the founder of Zelt. Chris shares his background, starting as an investment banker and later becoming a partner at a venture firm. He then delves into the products and services offered by Zelt, focusing on providing companies with a platform for managing HR, IT, and financial operations. 

Ben and Chris discuss the champion of Zelt's product within companies, the various features and use cases, including onboarding and offboarding employees, and the industries Zelt is targeting. They also touch on Zelt's recent seed round and how the company is landing prospects. 

Chris details Zelt's go-to-market strategy and talks about what's coming up next for the company. He offers the audience the opportunity to learn more about Zelt and reach out for any further inquiries. Whether you're interested in the future of HR and finance operations or looking for insights into SaaS product development and fundraising, this episode provides valuable perspectives from Chris Priebe. 

Show Notes: 
 
00:00 Switched from physics to investment banking, then private equity, and venture capital. Started Zelt in 2021. 

03:47 Secure onboarding with comprehensive information capture for payroll and hardware procurement. 

08:13 London-based company serves fintech startups but expanding to tech companies and unexpected sectors like healthcare. 

10:46 Initial customers validated product, reassured investors. 

14:55 Discussion on various metrics to gauge efficiency and profitability, focusing on revenue per FTE and a new metric called the rose metric. 

17:24 Active in multiple channels for lead generation, no magic sauce yet, focus on understanding and solving problems. 

19:56 Request for email regarding pitch deck, fundraising. 

Links: 

SaaS Fundraising Stories: https://www.thesaasnews.com/news/zelt-raises-3-5-million-in-seed-round 

Chris Priebe’s LinkedIn: https://www.linkedin.com/in/chris365/ 

Zelt’s LinkedIn: https://www.linkedin.com/company/zelthq/ 

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