What is bad strategy? What is good strategy? How did Steve Jobs save Apple? How did David beat Goliath? What is the reason behind Walmart's success? Was Kennedy's goal of landing a man on the moon, actually a strategy? How does IKEA excel? Why is the Disney brand so strong? How did software help Cisco rise to the pinnacle? What could be the future for newspapers? How did Nvidia become a superpower? How did Starbucks become a giant? All this and more in Good Strategy Bad Strategy, by Richard Rumelt. This episode is a review of this book, focusing on one very significant story - of Hannibal's victory over the Romans, making him the Father of Strategy.

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