<p>Part two of Susan's conversation with Ira Vouk, author of Hospitality 2.0.  In this episode, Ira explains how she teaches hospitality tech and makes the case for data standardization.  If you missed part one, you can find it at topfloorpodcast.com/episode/32, along with definitions and explanations of some key terms.</p>

Part two of Susan's conversation with Ira Vouk, author of Hospitality 2.0. In this episode, Ira explains how she teaches hospitality tech and makes the case for data standardization. If you missed part one, you can find it at topfloorpodcast.com/episode/32, along with definitions and explanations of some key terms.

<p>Part two of Susan's conversation with Ira Vouk, author of Hospitality 2.0. &nbsp;In this episode, Ira explains how she teaches hospitality tech and makes the case for data standardization. &nbsp;If you missed part one, you can find it at topfloorpodcast.com/episode/32, along with definitions and explanations of some key terms.</p>

33 | Mexican Home Invasion

Top Floor is a weekly podcast with tangible tips and excellent stories from the experts and characters who elevate hospitality. Host and elevator operator Susan Barry explores the idea that everything is marketing in the hotel business.

Our interviews with creators, thought leaders and hospitality groundbreakers are designed to provide practical tactics that hoteliers, restaurateurs and travel mavens can use to promote their businesses.  Along the way, we answer burning marketing questions submitted on the Emergency Call Button and share the funniest, craziest, just-plain-weirdest stories down at the Loading Dock.

Need to press the Emergency Call Button? Or have a story to share at the Loading Dock? Reach us at 850.404.9630 to be featured in a future episode.

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Top Floor is a weekly podcast with tangible tips and excellent stories from the experts and characters who elevate hospitality. Host and elevator operator Susan Barry explores the idea that everything is marketing in the hotel business. Our interviews with creators, thought leaders and hospitality groundbreakers are designed to provide practical tactics that hoteliers, restaurateurs and travel mavens can use to promote their businesses. Along the way, we answer burning marketing questions submitted on the Emergency Call Button and share the funniest, craziest, just-plain-weirdest stories down at the Loading Dock. Need to press the Emergency Call Button? Or have a story to share at the Loading Dock? Reach us at 850.404.9630 to be featured in a future episode.

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33 | Mexican Home Invasion

33 | Mexican Home Invasion

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