33 Tangents

33 Tangents - Episode #33 - Talking Customer Data Platforms with Aaron Fossum


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What is a Customer Data Platform, or CDP, and how can it help my business?  This week Hila and Jason sit down with Aaron Fossum, Director of Digital Analytics at Holland America Line to discuss CDPs.  Aaron talks about Holland’s goal with being better able to talk to their customers and how a CDP plays into that.

 

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33 TangentsBy 33 Sticks

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