July 04, 2022

#333: Harry Campbell of The Rideshare Guy, on Building a Lifestyle Media Company for Gig Workers, Finding Quality Content Contributors, Hacking Referral Systems, and Diversifying Revenue Streams

55 minutes

Harry Campbell is the Founder & CEO of The Rideshare Guy: a blog, YouTube channel, podcast, course, and book for Uber and Lyft drivers and others in the gig economy, dedicated to empowering them and helping them earn more money by working smarter, not harder. His content reaches hundreds of thousands of drivers per month, with over 80,000 e-mail subscribers. Harry also works with start-ups and F500 companies on marketing, consulting, advising and more. He’s the only person to have driven for Uber and also interviewed their CEO. Over the past 5+ years, he has talked to over 50,000 drivers. Harry started driving for Uber and Lyft all the way back in 2014 and after a year of part-time driving, left his job as an aerospace engineer to cover the industry full-time through his blog The Rideshare Guy.

Topics Covered by Harry Campbell in this Episode

What The Rideshare Guy is
Why Harry loves working online in content and media
Making his first dollar online
Harry’s business model and approach to value creation and capture
How Harry ended up in online marketing
The journey to becoming a full-time entrepreneur and the early days of The Rideshare Guy
Strategies Harry has used to grow The Rideshare Guy and knowing when to scale
Harry’s hacks to finding high-quality, reliable content contributors
Balancing high-performing versus long-lasting content on different channels
Reaching sustainable revenue, hacking the referral system, and diversifying revenue streams
The Rideshare Guy’s business model
Navigating the world of SEO
Building a lifestyle business and Harry’s approach to entrepreneurship
Harry’s journey investing in startups

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By Justin Gordon

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165165 ratings

July 04, 2022

#333: Harry Campbell of The Rideshare Guy, on Building a Lifestyle Media Company for Gig Workers, Finding Quality Content Contributors, Hacking Referral Systems, and Diversifying Revenue Streams

55 minutes

Topics Covered by Harry Campbell in this Episode

What The Rideshare Guy is
Why Harry loves working online in content and media
Making his first dollar online
Harry’s business model and approach to value creation and capture
How Harry ended up in online marketing
The journey to becoming a full-time entrepreneur and the early days of The Rideshare Guy
Strategies Harry has used to grow The Rideshare Guy and knowing when to scale
Harry’s hacks to finding high-quality, reliable content contributors
Balancing high-performing versus long-lasting content on different channels
Reaching sustainable revenue, hacking the referral system, and diversifying revenue streams
The Rideshare Guy’s business model
Navigating the world of SEO
Building a lifestyle business and Harry’s approach to entrepreneurship
Harry’s journey investing in startups