One of the greatest challenges we have observed for enterprise sales professionals is – How to create an effective message and story to connect the customer pain with your solution.

One of the most accomplished people we have seen, first-hand, is Mike Adams.

Mike an over-achieving enterprise sales director, with 20 years plus industry experience. He taught himself storytelling on the job and shares this insight with ambitions sales professionals across the globe to craft effective business stories.

Thank you, Mike, for taking time out:

1. Can you tell us about your career and how you have successfully moved from Enterprise sales to storytelling to enable other salespeople?

2. We know how important is it to gain executive level buy-in to influence the size and scope of an enterprise deal? How do you create a compelling story for these stakeholders?

3. In your book Seven Stories ever salesperson must tell – you say “recognise you are the guide not the hero” can you tell us more?

4. For our audience struggling between their own story and creating a business story – what are the first steps?

5. What do you wish you knew early on in your career, that you know today?

Our purpose is to enable SaaS Sales Professionals to achieve their potential through the power of life-enhancing connections, shared experiences, and collaborative learnings.

If you want to take your career to the next level, as well as improve your skills in Enterprise Sales, please contact me at [email protected]