Our guest on the Sales Code Leadership Podcast this week is John Freshwater
John Freshwater’s speciality is working with companies to identify, quantify, and unlock value in growth and scale readiness with a focus on GTM areas such as team design and structure, operational excellence, and positioning.
His expertise as an operator and a leader with high-growth companies is both tactical and strategic, helping companies on the rapid scale journey to grow faster with less risk. Working within the people space since 2007, Freshwater believes that talent is the most reliable source of sustainable competitive advantage.
Prior to Talentful, Freshwater was the Senior Vice President (SVP) of Sales for EdCast, a SaaS AI-powered knowledge cloud, and has led international teams and worked with clients in NA, EMEA, and APAC.
Thank you, John for a really interesting discussion about what makes a great sales leader.