You're in for a unique episode today! Tune in as John invites on John Schultz and Billie Jo Schultz. These two are a force to be reckoned with in the auction marketing industry - and they also happen to be married! John is part owner and Chief Marketing & Technology Officer at Grafe Auction. Grafe was founded in 1959 with a focus on food service auctions, business liquidation, industrial commercial assets, and real estate. John is a 25 year auction veteran and conducted 350 auctions just last year! Billie Jo Schultz owns and operates Auction Marketing Partners - she is all things marketing, advertising, and promotion for the auction professionals. She is an expert on leading marketing campaigns and cutting edge experiences. Tune in to hear:

• John and Billie Jo's journey into the auction business
• The percentage of live vs online auctions being conducted
• Learn all things Marketing, Advertising, Promotion - Where we are now and where the industry is going
• What's the current environment with Virtual Reality?
• The most common marketing mistakes that the couple experiences!

Check out both companies here! https://www.grafeauction.com/ https://auction-marketing-partners.business.site/ Group: For the simple and stress free way to buy and sell real estate visit: https://www.nichollsauction.com/