Remember the Swiss Army knife?

It was a knife, scissors, a toothpick, a screwdriver, and a corkscrew.

It was one tool that did a bunch of different things. 

There’s been a lot of movement in the industry lately to outsource the SDR.

Why?

Because for all intents and purposes, the SDR role is an Army Knife. It’s a role that is not just one thing. 

On the most recent episode of the B2B Sales Show, Kevin Warner talked all about: 

• Why the SDR role has been vastly misunderstood
• Why your SDRs need to be the most qualified people in the business
• The reasons your SDR should be able to understand the human psyche

To hear this episode and many more like it, subscribe to The B2B Sales Show on Apple Podcasts or listen here.

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