This week Cut The Crap Podcast features the marketing book, 'UnMarketing.'

If you're ready to stop marketing and start engaging, then welcome to UnMarketing. The landscape of business-customer relationships is changing, and UnMarketing gives you innovative ways out of the old "Push and Pray" rut. Instead, draw the right customers to you through listening and engagement, enabling you to build trust and position yourself as their logical choice when they need you.

There were 4 Golden Nuggets taken from 'UnMarketing.'

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Cut the Crap Podcast Stakeholder

SierraSil Health was founded in 2003 to market SierraSil®, a clinically tested and shown, safe and effective mineral supplement. The company is committed to providing exceptional customer service, to being ethical in all relationships, and to supporting all health claims with real science. 

Go to http://www.sierrasil.com/ and enter the coupon code CUTTHECRAP for 15% off your order!

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Go to CutTheCrapPodcast.com and signup to receive a summary from each episode that will highlight all of the golden nuggets shared in the podcast.

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