Bokeh - The Photography Podcast

#343: Pricing Consultation - Hayley Sheppard


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Do you have trouble when it comes to pricing yourself in order to run a successful business?

In episode 343 of the Bokeh Podcast, Hayley Sheppard joins Nathan for a live pricing consultation to discuss the concerns she has when it comes to pricing herself. Listen in as they discuss how financial goals, investing into your business, and upgrading your equipment play a role in your long-term accounting plan and pricing yourself.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Hayley’s Style & Nostalgia (4:00)

Biggest Pricing Challenges/Concerns (10:31)

How to be Prepared for Tax Season

Deductions and Write Offs

Percentages to Save for Tax

Investing in Advertising

Justify Upgrading Equipment

When to Raise Pricing

Find a Great Accountant (16:24)

Get Started with Quickbooks Online (17:39)

How Much to Save for Taxes (21:22)

Hayley’s Current State of Pricing (28:18)

Tip: Don’t put too much emphasis on your experience, education, and equipment. (35:58)

Pricing Yourself: (35:58)

Are you meeting your personal financial goals?

Look at the market and competition.

Advertising and Styled Shoots (37:55)

Upgrading Equipment (50:26)

Links:

goldenheartscollective.com

instagram.com/goldenheartscollective

jasminestar.com


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Bokeh - The Photography PodcastBy Nathan Holritz

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