September 19, 2022

#344: Connor Ellison of POGR, on Executing a Scrappy Cold Outreach Strategy, Failure as an Inevitable Step to Success, and Building the Statistical Foundation for the Future of Gaming

43 minutes

Connor Ellison is the CEO and Founder of POGR, a next-gen statistical platform for developers & gamers. POGR is a unique customizable profile system with centralized video game statistics. They closed $2.25M at a 20 million valuation earlier this year, and are building the statistical foundation for the future of gaming. Connor is a lifelong gamer and avid reader and learner.

Topics Covered by Connor Ellison in this Episode

How POGR is building the statistical foundation for the future of gaming
POGR’s origin story
Connor’s path to actually becoming a founder
1,000 emails to get their first $100k and raising their seed round pre-revenue
Connor’s insights on cold outreach: scrappiness and high levels of personalization
Connor’s successful cold outreach pitch and how he leverages tracking in the process
Negotiating terms with investors
POGR's business model and their multiple stakeholders
The growth strategy for POGR
Connor’s “jump and figure it out” approach as an entrepreneur and connecting with his co-founders through Discord
Failure as an inevitable part of success
Connor & Justin’s love for learning and their book and podcast recommendations
The big vision for POGR

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By Justin Gordon

4.9

165165 ratings

September 19, 2022

#344: Connor Ellison of POGR, on Executing a Scrappy Cold Outreach Strategy, Failure as an Inevitable Step to Success, and Building the Statistical Foundation for the Future of Gaming

43 minutes

Topics Covered by Connor Ellison in this Episode

How POGR is building the statistical foundation for the future of gaming
POGR’s origin story
Connor’s path to actually becoming a founder
1,000 emails to get their first $100k and raising their seed round pre-revenue
Connor’s insights on cold outreach: scrappiness and high levels of personalization
Connor’s successful cold outreach pitch and how he leverages tracking in the process
Negotiating terms with investors
POGR's business model and their multiple stakeholders
The growth strategy for POGR
Connor’s “jump and figure it out” approach as an entrepreneur and connecting with his co-founders through Discord
Failure as an inevitable part of success
Connor & Justin’s love for learning and their book and podcast recommendations
The big vision for POGR