Filling Seats: The State of Enrollment Marketing in Higher Ed

35. Communicating value and outcomes at a private liberal arts school with Alyson Leas of University of Jamestown


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In this episode, you’ll hear from Alyson Leas who is the Director of Admissions at University of Jamestown, a private Christian liberal arts university in Jamestown, North Dakota.

You'll hear:

  • The importance of being present and showcasing value
  • Their unique approach to communicating outcomes that specifically appeals to parents
  • How UJ markets to stealth students and enables them to easily find what they’re looking for
  • Why video is an essential part of their strategy

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Filling Seats: The State of Enrollment Marketing in Higher EdBy StudentBridge

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