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35. How to write for maximum impact at the Capitol with guest Arianna Z. Smith
In this episode of the Blueprint for California Advocates podcast, I'm honored to be joined by Arianna Z. Smith, founder of Arianna Public Affairs.
As thousands of competing interests vie for attention at the California Capitol, it's hard to overestimate the importance of writing content that is compelling and persuasive.
With 15+ years experience writing for a Capitol audience, Arianna Smith shares her expertise with advocates seeking to break through the noise. From how to avoid common mistakes to actionable tips for clear, impactful writing, you will learn a TON from this episode.
03:51 A Humbling Lesson in Writing
06:07 Challenges in Legislative Communication
06:48 Common Mistakes in Writing for the Capitol
08:38 Words and Phrases to Avoid
10:07 Tips for Clear and Impactful Writing
12:57 Benefits of Clear Communication
17:22 Final Advice and Closing Remarks
BIOGRAPHY
Arianna Z. Smith is the Founder and Principal of the boutique firm Arianna Public Affairs. She specializes in policy writing of all kinds, advocacy training, and lobbying materials. Arianna has spent nearly 20 years in California's policy circles as legislative Capitol staff and as a consultant to statewide professional associations, progressive non-profits, and lobbying firms.
Find Arianna on LinkedIn or ariannazsmith.com.
📧 SUBSCRIBE TO THE PODCAST NEWSLETTER
Stay up to date with the podcast that brings you high-value conversations with advocacy leaders and lawmakers who share their insight and tactical advice on what it takes for legislative and political campaigns to succeed.
https://www.kbhadvocacy.com/subscribe
⭐ LEAVE A REVIEW AND SHARE IT WITH A FRIEND
If you found this episode helpful, learned something new, or enjoyed listening, be sure to leave a review and share it with your friends and colleagues.
🗣️ CONNECT WITH KRISTINA BAS HAMILTON
Website: https://www.kbhadvocacy.com/
Twitter: @kbashamilton
LinkedIn: @kbashamilton
IG: @kbh_advocacy
YouTube: @kbh_advocacy
© 2024 KBH Advocacy, Inc.
View all episodes
By Kristina Bas Hamilton
4.7
1515 ratings
In this episode of the Blueprint for California Advocates podcast, I'm honored to be joined by Arianna Z. Smith, founder of Arianna Public Affairs.
As thousands of competing interests vie for attention at the California Capitol, it's hard to overestimate the importance of writing content that is compelling and persuasive.
With 15+ years experience writing for a Capitol audience, Arianna Smith shares her expertise with advocates seeking to break through the noise. From how to avoid common mistakes to actionable tips for clear, impactful writing, you will learn a TON from this episode.
03:51 A Humbling Lesson in Writing
06:07 Challenges in Legislative Communication
06:48 Common Mistakes in Writing for the Capitol
08:38 Words and Phrases to Avoid
10:07 Tips for Clear and Impactful Writing
12:57 Benefits of Clear Communication
17:22 Final Advice and Closing Remarks
BIOGRAPHY
Arianna Z. Smith is the Founder and Principal of the boutique firm Arianna Public Affairs. She specializes in policy writing of all kinds, advocacy training, and lobbying materials. Arianna has spent nearly 20 years in California's policy circles as legislative Capitol staff and as a consultant to statewide professional associations, progressive non-profits, and lobbying firms.
Find Arianna on LinkedIn or ariannazsmith.com.
📧 SUBSCRIBE TO THE PODCAST NEWSLETTER
Stay up to date with the podcast that brings you high-value conversations with advocacy leaders and lawmakers who share their insight and tactical advice on what it takes for legislative and political campaigns to succeed.
https://www.kbhadvocacy.com/subscribe
⭐ LEAVE A REVIEW AND SHARE IT WITH A FRIEND
If you found this episode helpful, learned something new, or enjoyed listening, be sure to leave a review and share it with your friends and colleagues.
🗣️ CONNECT WITH KRISTINA BAS HAMILTON
Website: https://www.kbhadvocacy.com/
Twitter: @kbashamilton
LinkedIn: @kbashamilton
IG: @kbh_advocacy
YouTube: @kbh_advocacy
© 2024 KBH Advocacy, Inc.