The Hard Lessons Podcast

#35 Part 2 - "Why Core Values Almost Killed My Construction Company" | Raw Talk with Caleb Auman


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In Part 2 of our conversation with Caleb Auman, founder of Almon Landscape, we dive deep into the nitty-gritty of building and maintaining company culture. Caleb shares hard-earned wisdom about employee management, including their bonus structure, handling insubordination, and why being "too nice" can be just as damaging as being too harsh. He discusses their journey with four-day work weeks, the importance of setting clear expectations, and why he'll "never hire another bottom-of-the-barrel person again." The conversation explores the delicate balance between being respected versus liked as a leader, and why running any business - from landscaping to plumbing - ultimately comes down to managing people and numbers. Caleb also opens up about his own mistakes and how they've shaped his leadership style, including a particularly humbling incident with a concrete basin that taught him valuable lessons about compassion and accountability.

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The Hard Lessons PodcastBy Charlie Kerrigan