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#35 Rob Terry: Building SeafoodAI—Biometric Scanners and Real-Time Traceability
Rob Terry is a serial entrepreneur and technologist with 25+ years of experience at the intersection of sustainability, technology, and real-world systems. He is the founder and CEO of SeafoodAI, which builds biometric scanners and digital tools to modernize seafood supply chains with real-time traceability and compliance. Previously, Rob founded SmartCatch, a pioneer in deep-sea monitoring for bycatch reduction, which was successfully acquired. His work has been featured in Business Insider, Crunchbase News, and National Fisherman. He’s held leadership roles at Whole Foods, PARC, UCSF, and Silicon Graphics, and is passionate about bringing scalable tech solutions to overlooked, impact-driven industries like ocean sustainability and food systems.
In this episode, we cover:
• How a “tireless AI deckhand” can cut labor, waste, and fraud on boats and in plants
• Turning analog fisheries into digital, verifiable “sea-to-table” supply chains
• Why data (not just devices) will power the next wave of seafood innovation
• Fundraising realities for ocean tech and where Rob is heading next
Learn more about Rob Terry’s company:
- https://seafoodai.com
About Federico Ramallo ✨👨💻🌎
🚀 Software Engineering Manager | 🛠 Founder of DensityLabs.io & PreVetted.ai | 🤝 Connecting 🇺🇸 U.S. teams with top nearshore 🌎 LATAM engineers
- 💼 https://www.linkedin.com/in/framallo/
- 🌐 https://densitylabs.io
- ✅ https://prevetted.ai
🎙 PreVetted Podcast 🎧📡
- 🎯 https://prevetted.ai/podcast
- 🐦 https://x.com/PrevettedPod
- 🔗 https://www.linkedin.com/company/prevetted-podcast
00:00 – Cold open: “AI deckhand” for crab boats
01:30 – Host intro + Rob Terry bio
04:30 – Why SeafoodAI? The pain points on docks & boats
10:00 – Tech dive: How CrabScan360 actually works
16:00 – Fisher reactions & workflow changes
21:00 – Traceability, compliance, and killing paper logbooks
26:00 – Business model, ROI, and scaling rugged hardware
31:00 – Lessons from SmartCatch & Whole Foods
36:00 – Funding ocean tech: Techstars, NEC X, BlueSwell
41:00 – Roadmap: Next species & data products
45:00 – Advice for engineers entering ocean/sustainability tech
48:00 – Myths about “sustainable seafood” Rob wants gone
50:00 – What keeps Rob motivated when seas get rough
View all episodes
By Federico RamalloRob Terry is a serial entrepreneur and technologist with 25+ years of experience at the intersection of sustainability, technology, and real-world systems. He is the founder and CEO of SeafoodAI, which builds biometric scanners and digital tools to modernize seafood supply chains with real-time traceability and compliance. Previously, Rob founded SmartCatch, a pioneer in deep-sea monitoring for bycatch reduction, which was successfully acquired. His work has been featured in Business Insider, Crunchbase News, and National Fisherman. He’s held leadership roles at Whole Foods, PARC, UCSF, and Silicon Graphics, and is passionate about bringing scalable tech solutions to overlooked, impact-driven industries like ocean sustainability and food systems.
In this episode, we cover:
• How a “tireless AI deckhand” can cut labor, waste, and fraud on boats and in plants
• Turning analog fisheries into digital, verifiable “sea-to-table” supply chains
• Why data (not just devices) will power the next wave of seafood innovation
• Fundraising realities for ocean tech and where Rob is heading next
Learn more about Rob Terry’s company:
- https://seafoodai.com
About Federico Ramallo ✨👨💻🌎
🚀 Software Engineering Manager | 🛠 Founder of DensityLabs.io & PreVetted.ai | 🤝 Connecting 🇺🇸 U.S. teams with top nearshore 🌎 LATAM engineers
- 💼 https://www.linkedin.com/in/framallo/
- 🌐 https://densitylabs.io
- ✅ https://prevetted.ai
🎙 PreVetted Podcast 🎧📡
- 🎯 https://prevetted.ai/podcast
- 🐦 https://x.com/PrevettedPod
- 🔗 https://www.linkedin.com/company/prevetted-podcast
00:00 – Cold open: “AI deckhand” for crab boats
01:30 – Host intro + Rob Terry bio
04:30 – Why SeafoodAI? The pain points on docks & boats
10:00 – Tech dive: How CrabScan360 actually works
16:00 – Fisher reactions & workflow changes
21:00 – Traceability, compliance, and killing paper logbooks
26:00 – Business model, ROI, and scaling rugged hardware
31:00 – Lessons from SmartCatch & Whole Foods
36:00 – Funding ocean tech: Techstars, NEC X, BlueSwell
41:00 – Roadmap: Next species & data products
45:00 – Advice for engineers entering ocean/sustainability tech
48:00 – Myths about “sustainable seafood” Rob wants gone
50:00 – What keeps Rob motivated when seas get rough