Liquid Barcodes Loyalty Podcast

#35: The Ultimate Question


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Few business tools are as useful to loyalty practitioners as the "Net Promoter Score" - described by Harvard Business Review as "the one number you need to grow"! 

This audio article from Liquid Barcodes describes "the ultimate question" to ask your customers to truly understand their underlying loyalty while side stepping irrelevant issues, to get to the heart of their true commitment and loyalty. 

Show Notes:

1) The Ultimate Loyalty - Article on NPS 

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Liquid Barcodes Loyalty PodcastBy Liquid Barcodes