Kyle is an executive specializing in crafting outstanding experiences for global brands. A former magazine editor, he also spent a bunch of his career with a focus on the fashion, outdoor and sports industries through the eCommerce and digital lens. Kyle's unique blend of design, branding, and digital best practices lends itself to creating and leading some of the foremost brands. Areas of focus for The Brand Leader: • Branding • Brand Positioning • Naming • Brand Hierarchy • Brand Architecture • Brand Insights • Brand Voice and Tone • Design • UX/UI • Web Design Industries: • Outdoor, Lifestyle, Fashion and Footwear • Medical • Tech • Finance