Amy Wilkinson-Lough is the founder of ProjectbYouty.com, a homegrown E commerce platform with some serious global ambition. Built for the frustrated conscious beauty consumer, Project bYouty is a mindfully curated e-commerce space with an impressive range of award-winning brands for men and women in skincare, haircare, make-up, at- home remedies, as well as beauty tools and accessories.

In this episode hear:

How Amy starts her day

What her memories of the UAE were from growing up here

Making the career change from Music to Beauty

Beauty trends and consumer needs

Her personal journey with IVF 

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