This week, Facebook went down! Was your thumb twitching nervously all of Monday evening? Did you rush to update your Pinterest account or sign up for MailChimp? As everyone is reminded yet again of the dangers of building your business on borrowed land (i.e. relying on one company's apps as a source of leads and clients), this episode digs into some of the single points of failure that can arise in a freelance business. Specifically:

• Are you relying too much on one industry, channel or tool?
• How do you keep your business running smoothly if the tools you rely on go down?
• Are YOU the single point of failure in your freelance business? (And what to do if so)

"You don’t ever want to be in a position where there’s a single point of failure in your business. You don’t want there to be a single tool or process where a glitch with that thing means your whole business grinds to a halt. So how can you spread your risk? "
-- Louise Shanahan

Louise Shanahan is a freelance health copywriter and health tech white paper writer. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.

 Say hi to Louise:

LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Instagram: @Louise_Shanahan_
Website: thecopyprescription.com

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