Samantha Khater from Dessert Boxes Australia shares how her and her two siblings build a successful dessert box buisness.

Samantha shares her fresh take on social media marketing and the secrets to keep people coming back + how she generating sales for Dessert Box.

Samantha covers:

- how and why her and her siblings started Dessert Boxes

- how she grew their Instagram account to 122k followers

- her "character" strategy for stories and why your Instagram should act as a "channel" and a connection tool

- how Samantha generates sales for Dessert Boxes

- what it's like working with her siblings

- how COVID has impacted Dessert Boxes and her advice for businesses to thrive during current events

- Jane Lu's impact on Dessert Boxes

- the role of the "C" word in Dessert Boxes success

Check out Samantha and Dessert Boxes on Instagram at:
@dessertboxes

@samanthakhater

Connect with Tash and Viv at:

@acethegrampodcast

@tastefullytash
@vivconway_