Lessons From A Podcaster

#36 - What are the best strategies to create a trustworthy podcast in a Saturated Market?


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In this engaging episode, Tiago chats with Gregory Heller, a seasoned podcaster and career management expert at the Foster School of Business. Gregory shares his podcasting journey, emphasizing the importance of sound quality and the tools he uses to create his show, "Conversations on Careers and Professional Life". He offers actionable advice for job seekers, particularly MBA students, and discusses how his podcast builds trust with prospective students. Gregory also delves into the innovative use of AI in podcasting, offering tips for improving audio quality and maintaining authenticity. Tune in for valuable insights and inspiration!

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Links & Resources


Website : https://conversationsoncareers.com/

Podcast : https://conversationsoncareers.com/podcast/

PodsqueezeGet 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.

Apple Podcast : https://podcasts.apple.com/us/podcast/conversations-on-careers-and-professional-life/id1439113603?mt=2

Amazon music : https://music.amazon.com/podcasts/4a17b57c-0b4d-436f-98cd-22c8127b1c8d/conversations-on-careers-and-professional-life

YouTube : https://www.youtube.com/@conversationsoncareers

LinkedIn : https://www.linkedin.com/in/gregoryheller/


Timestamps


Meeting at Podcast Festival (00:00:12)

Gregory shares how he and Tiago met at Podfest Berlin and discusses their microphone giveaway.

Pitch Challenge: Podcast Overview (00:02:31)

Gregory introduces his podcast, focusing on actionable advice for job seekers, especially MBA students.

Starting Podcasting Journey (00:03:15)

Gregory recounts his early podcasting experiences dating back to 2005 before the iPhone era.

Lost First Podcast Recording (00:04:26)

Gregory reflects on the first podcast he recorded, which is now lost to history.

Using Podcast for Teaching (00:05:06)

Gregory explains how he utilizes his podcast to share knowledge with MBA students.

Importance of Sound Quality (00:09:16)

Gregory emphasizes the critical role of sound quality in podcasting.

Creating a Good Recording Environment (00:10:26)

Gregory shares tips on what makes a good room for recording.

Soundproofing Tips (00:12:20)

Gregory offers practical advice on soundproofing for better audio quality.

Editing Tools and Workflow (00:18:52)

Gregory outlines his editing process and the tools he uses for post-production.

Impact of AI on Podcasting (00:21:55)

Discussion on how AI has transformed audio quality and editing in podcasting.

Discovery of Podsqueeze (00:22:25)

Gregory shares his early experience with Podsqueeze and its benefits for creating podcast transcripts.

Voice Cloning with 11 Labs (00:25:42)

He describes using 11 Labs for voice cloning based on previously recorded scripts.

Challenges in Podcasting (00:27:57)

Tiago and Gregory discuss the evolving podcast landscape and the implications of AI.

Importance of Quality Content (00:29:13)

Gregory emphasizes the need for quality in a world where content creation costs are dropping.

Understanding Your Audience (00:30:15)

He stresses the importance of knowing your audience for effective podcasting.

Goals of Podcasting (00:31:27)

Discussion on various motivations behind starting a podcast and setting clear goals.

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