3 big ideas discussed in this episode:  BIG IDEA #1: Is your competitive advantage a hit or a myth? Learn how to ensure it answers "why us?" BIG IDEA #2: Be sure to sell what you customers value and not what you "think" they value BIG IDEA #3: Make your website and other marketing messages stand out from the competition Get the show notes for this episode here: https://AskJeremyJones.com/365

Enjoy the interview