<p>Creating a brand image is an essential element of marketing communications.  Dennis Zink and Fred Dunayer are joined by Steve Smith of Consonant Custom Media to discuss best practices and policies in the creation of a brand identity.</p>

Creating a brand image is an essential element of marketing communications. Dennis Zink and Fred Dunayer are joined by Steve Smith of Consonant Custom Media to discuss best practices and policies in the creation of a brand identity.

<p>Creating a brand image is an essential element of marketing communications. &nbsp;Dennis Zink and Fred Dunayer are joined by Steve Smith of Consonant Custom Media to discuss best practices and policies in the creation of a brand identity.</p>

37 - Branding

Learn from successful entrepreneurs, CEOs, executives and business leaders as they share their experiences, insight and tips.  Topics include marketing, management, mentoring, money and many others.  Improve your business by listening to this business series from SCORE, with Business Alchemist Dennis Zink as your host.

Business

Entrepreneurship

Learn from successful entrepreneurs, CEOs, executives and business leaders as they share their experiences, insight and tips. Topics include marketing, management, mentoring, money and many others. Improve your business by listening to this business series from SCORE, with Business Alchemist Dennis Zink as your host.

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37 - Branding

37 - Branding