The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!

37: Brass tacks bargaining


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Sometimes you have to bargain with purchasing to get what you want... but what is the best way to do that? Chris Voss provides a very effective system in Never Split the Difference.

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If you are a sales leader, you are probably under pressure right now to use your headcount on quota-carrying positions BUT you intuitively know you need to invest in the team to help them succeed. Unstoppable.do gives you the capabilities of a world-class enablement team without having to use precious headcount AND with a pricing model that makes sense for startups.  If this is intriguing, get in touch at [email protected]

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The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!By Andrew Monaghan

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