Marty McFly in the Back to the Future movies is the perfect caricature of our own gut reactions to others in life and work. Marty's nemesis, Biff had a recurring line throughout the trilogy: "What's a matter, McFly -- are ya chicken?!"

Many of us fall for this kind of challenge all too easily. And what's worse is that clever manipulators are *much* more subtle than Biff.

Sri's no replacement for Doc Brown, but he's here to help.

Connect with Sri on Instagram: @sri_the_warrior_poet  + @sri_actually

notes

• Books: 
  • Presuasion by Cialdini (Amazon)
  • The Infinite Game by Simon Sinek
• Related episodes: 
  • #7: Screenwriting 
• Cover of the theme song from Back to the Future was by Niall Stenson via Youtube

Intro and/or outro music in most episodes is by Paul Sridhar ( Spotify ). 

Disclaimer: Any audio clips are included with every intent and steps taken to abide by Fair Use and serve the purpose(s) of illustration, education, augmentation, or promotion of source content.

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Connect on Instagram: @andrewsridhar + @sri_actually

Intro and/or outro music in most episodes is by Paul Sridhar. 🎧

Disclaimer: Any audio clips are included with every intent and steps taken to abide by Fair Use and serve the purpose(s) of illustration, education, augmentation, or promotion of source content.