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Author and speaker Bill Cates (not to be confused with Bill Gates, he points out) discusses what exactly a parable is, why lessons in stories are important, and how it is easier to hide them in a narrative than you may think.

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Look at all of Bill's fascinating material on his website:
https://referralcoach.com/

Grab your copy of The Hidden Heist here: 
https://referralcoach.com/the-hidden-heist/

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