AnalyticsToday Podcast

38 - 5 Best Practices for Implementing Multi-Touch Attribution


Listen Later

Marketing attribution is consistently one of the most debated topic. With increase in the number marketing and sales channels it becomes harder to give proper credit to each initiatives. In this show, we will discuss the five key elements of implementing the marketing attribution model. We will drill down into each best practice and discuss it in detail to help our users fully understand the mechanics of marketing attribution.Follow up on www.analyticstodaypodcast.com

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us


www.analyticstodaypodcast.com

...more
View all episodesView all episodes
Download on the App Store

AnalyticsToday PodcastBy Jeremy Roberts and Sameer Khan