Pattern of Purpose

38: Leading An Industry Through Community Building // Chris Spear


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You’ve probably used #communityovercompetition in one of your social posts. But what does that really mean? Chris Spear shares his motivation behind unifying an industry and sending business to his competition. 

 

I met Chris when he created a custom dinner for my Back to Business retreat attendees earlier this fall. After sharing the story behind each course, Chris opened up a bit about his business journey. It was then I knew I had to have him on the show to share his unique approach to bringing an industry together.

 

On this episode, Chris and I talk about:

  • Building a business that didn’t exist elsewhere,
  • Marketing an unfamiliar concept to a niche audience,
  • Refusing to compromise your vision for a quick paycheck,
  • Selling convenience, and
  • Why he built a community full of his competition.

 

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Pattern of PurposeBy Kim Wensel