You really think you're gonna win by making the best underwear? The best shampoo? The best anything? Cute. The truth is, most of the time, the world doesn’t want the best. It just wants something. A thing that exists. A hotel that’s not the worst. A gym that’s $10 a month. A pair of Skechers. 

This one’s for every founder who’s stalling their launch because they think their product isn’t perfect yet. 

Got questions or think I missed a spot? Drop us an email at [email protected] and get in on the conversation!