Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals. <a href= "https://www.kennethkinney.com/podcasts-a-sharks-perspective-episode-383-ian-campbell" target="_blank" rel="noopener">Episode on Website</a>

Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals. Episode on Website

Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals. <a href="https://www.kennethkinney.com/podcasts-a-sharks-perspective-episode-383-ian-campbell" rel="noopener noreferrer">Episode on Website</a>

#383 - Are You Making a Value Sale?

A Shark's Perspective cuts through buzzwords to deliver actionable tactics in marketing, sales, customer experience, and leadership.  It's Fearless Differentiation for growth-minded leaders to dive deeper, make waves, and win.

Hosted by keynote speaker and shark diver Kenneth "Shark" Kinney, the show features candid conversations with top authors, executives, and innovators about what actually drives revenue and loyalty. Real talk, proven plays, no fluff. 
Dive deeper at kennethkinney.com.

Business

A Shark's Perspective cuts through buzzwords to deliver actionable tactics in marketing, sales, customer experience, and leadership. It's Fearless Differentiation for growth-minded leaders to dive deeper, make waves, and win. Hosted by keynote speaker and shark diver Kenneth "Shark" Kinney, the show features candid conversations with top authors, executives, and innovators about what actually drives revenue and loyalty. Real talk, proven plays, no fluff. Dive deeper at kennethkinney.com.

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#383 - Are You Making a Value Sale?

#383 - Are You Making a Value Sale?