Inventors Helping Inventors

#389 - Shotgun versus Rifle Licensing - Alan Beckley


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Alan provides a new Thursday Thought episode.

What is your approach towards licensing your product: the shotgun approach or the rifle approach?

Alan describes 2 divergent approaches to licensing your product. One approach is more passive, whereas the other is more active.

Alan shares which approach he prefers and why.

Be sure to subscribe to the podcast on Apple Podcasts or wherever you get your podcasts, so you won't miss a single episode.

Website: www.alanbeckley.com

 

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Inventors Helping InventorsBy Alan Beckley

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