In this episode of Coast to the Heart, hosts Andee and Aimee celebrate Women's History Month by honoring the trailblazing women behind the clean beauty and non-toxic living movement. From the pioneers who fought for safer beauty to the advocates driving change, this conversation highlights the importance of transparency, regulation, and conscious shopping.

You'll also learn practical tips for embracing a non-toxic lifestyle, including simple swaps, DIY beauty recipes, and ways to support women-owned brands.

In This Episode, You'll Learn:

• The Women Who Sparked a Movement – Meet the pioneers who made clean beauty what it is today.
• Why Clean Beauty Isn’t Just a Trend – How it evolved from a niche idea to a mainstream demand.
• The Power of Advocacy – How women-led efforts helped pass 15 state-level laws for safer beauty.
• Balancing Safety & Everyday Life – Tips for making clean swaps without stress (yes, your kid can still have fragrance!).
• How to Start Your Clean Beauty Journey – Easy ways to shop consciously and build a healthier routine.
• Celebrating Women’s History Month Through Action – Why supporting female-founded brands makes an impact.

Women-Owned Brands & Founders Featured in This Episode:

We’re not sponsored—just love amplifying good work! If you’re a founder or affiliate, DM us at @coasttotheheart—we’d love to have you on the show!

• RMS Beauty – Founded by Rose Marie Swift, a pioneer in non-toxic, high-performing makeup.
• Tata Harper Skincare – 100% natural luxury skincare by Tata Harper.

• Cocokind – Affordable, sustainable skincare by Priscilla Tsai.

• The Honey Pot Co. – Plant-based feminine care by Bea Dixon.
• Primally Pure – Natural skincare & aluminum-free deodorants.
• ILIA Beauty – High-performance, clean cosmetics.
• Jones Road Beauty – Minimalist beauty by Bobbi Brown.
• Florence by Mills – Gen Z-friendly clean beauty by Millie Bobby Brown.
• Branch Basics – Multi-purpose, non-toxic cleaning products.
• Puracy – Plant-based personal care and cleaning.
• Salt & Stone – Performance-driven, clean skincare and deodorants.

Key Topics & Timestamps:

01:00 Celebrating Women's History Month04:10 The Roots of Clean Beauty06:52 Trailblazers in Clean Beauty10:07 Advocacy & Regulation in Clean Beauty16:08 Practical Steps for Non-Toxic Living19:58 DIY Beauty & Self-Care Tips24:57 Supporting Women-Owned Brands

More from Coast to the Heart:

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🎙️ Podcast: @CoastToTheHeart
💛 Aimee: @wonderaimchange
🌊 Andee: @becounterforgood

Episode Credits:

🎵 Episode Music: Peppermint by Infraction