In episode 40 of Sh*t You Wish Your Building Did, we dive deep into the unvarnished realities of running a PropTech startup with Michael Grant, founder of Metrikus and co-creator of Smart Buildings Boot Camp.

Michael shares hard-earned insights from 6 years in the trenches, covering everything from fundraising in 2025 to why partnerships in real estate are so much harder than other industries.

What You'll Learn:

Why PropTech sales cycles can stretch 12+ months and how to shorten them

The shift in VC funding since the 2021-2022 "bubble" burst

Why hardware can kill deals, and software-only solutions win

The reality behind recent PropTech acquisitions

Strategic advice for founders at different stages

Why customer champions are everything in this industry

Resources Mentioned:

Smart Buildings Boot Camp https://smartbuildingbootcamp.com/

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