Every CEO Should Be Visible as a Human

The Daily Hint with Jens Heitland

Being a CEO is more than just holding a title—it's about leadingpeople. Leadership isn’t only about decision-making and delivering results. It’s about presence, authenticity, and visibility. Yet, many CEOs shy away from the very thing that can elevate their impact: showing up as a human.

Why Visibility Matters More Than Ever

The role of a CEO has evolved. While strategy, operations, and financial performance remain critical, so does the ability to connect. The modern workforce and stakeholders expect leaders to be more than just corporate figures—they expect authenticity, engagement, and accessibility.

But many CEOs struggle with this. Whether it's discomfort with video content, reluctance to share personal insights, or a belief that "running a company" is the sole focus, they miss a key opportunity. In 2025 and beyond, CEOs who embrace visibility will stand out, drive deeper connections, and strengthen their organization's credibility.

Stepping Up as a Leader

Leadership today is aboutdelivering results AND showing up. Employees and shareholders look to the CEO for direction, but also for inspiration. People don’t just follow strategies; they followleaders. If you’re in a leadership position, you’ve signed up for more than board meetings and quarterly reports—you’ve signed up to be seen.

How CEOs Can Embrace Visibility

1. Acknowledge Your Influence – You are an asset not just because of your title, but because ofwho you are. Your insights and experiences matter.
2. Use Video & Digital Channels – Whether it’s sharing perspectives on LinkedIn, participating in podcasts, or making short-form content, visibility is non-negotiable.
3. Embrace Authenticity – Perfection isn’t required. Being genuine, real, and relatable builds trust with both employees and external audiences.
4. Make It a Habit – Consistency matters. A one-time post won’t transform your leadership presence, but an ongoing effort will.

Highlights:

00:00 The Unique Role of a CEO

00:24 The Importance of Visibility

00:38 Embracing the Challenge

00:51 The Future of Leadership

Links:

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Equipment and Software that I use for my Videos and Podcasts!   

Jens Equipment and Software overview:https://www.jensheitland.com/equipment

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Books that I read and recommend.

My Book Recommendations: https://www.jensheitland.com/books

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Here are the ways to work with me:

Speaking:https://www.jensheitland.com/speaking

Leadership Skills Assessment:https://www.wearesucceed.com/

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Connect with me!   

LinkedIn:https://www.linkedin.com/in/jensheitland/

Facebook:https://www.facebook.com/JensHeitlandofficial/

Instagram:https://www.instagram.com/jensheitland/

TikTok:https://www.tiktok.com/@jensheitland

X/Twitter:https://twitter.com/jensheitland

Newsletter:https://www.jensheitland.com/newsletter

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Subscribe and Listen to The Jens Heitland Show Podcast HERE: 

YT:https://www.youtube.com/channel/UCjuSGi1feauCNSER3IKuGWg

Web:https://www.jensheitland.com/podcasthome

Apple:https://podcasts.apple.com/us/podcast/the-jens-heitland-show-human-innovation/id1545043872?uo=4

Spotify:https://open.spotify.com/show/7H0GWMGVALyXnnmstYA1NL

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Subscribe and Listen to The Daily Hint with Jens Heitland Podcast HERE: 

YT:https://www.youtube.com/channel/UC2tLdutVh6b6nCBgWQ817eQ

Web:https://www.jensheitland.com/the-daily-hint

Apple:https://podcasts.apple.com/us/podcast/the-daily-hint-with-jens-heitland/id1722930497

Spotify:https://open.spotify.com/show/4T02uYPvcOrajPC6FgH64r?si=8aab1e7683204160&nd=1&dlsi=0f69c72af017454a