Coffee with Samso Episode 59 with Thomas Hanly, Managing Director of Singular Health Group Limited (ASX: SHG) Medical Imaging is the process of allowing users to visualise their digital scans to better understand their prognosis. Singular Health Group Limited (ASX: SHG) is a story that is allowing users a way to better understand what was once privileged intellect to one that "normal" people" could understand. What has intrigued me about Singular Health is the nature in which this technology is allowing the once complicated topic of understanding medical prognosis by simply allowing users to "walk" into their body. The use of Virtual Reality (VR) is by no means new as it has been widely used in gaming and several educational process such as simulators for aviators, construction and building and the mining environment. Thomas Hanly shares with us his thoughts on the industry as the company prepares itself to complete the fund raising for the IPO which is currently open. I like the medical field as it is a sector that is inelastic. Like the childcare and aged care industry, there is an unlimited demand and requirement. The competition is intense but the playing field is spacious. I like the fact that they are focussing on the ASEAN sector instead of chasing the US market. To me, this is a good strategy as there an unlimited uptake in private healthcare due to a lack of government assistance in this region. ASEAN are early takers of technology and the population are hungry for growth.