Welcome to another episode of The SaaS CFO Podcast! In today's episode, we have the pleasure of hosting Ratnesh Verma, founder and CEO of Pidge. Ratnesh shares his diverse background, which includes working in seven different countries and holding prominent positions at companies like Whitbread and Hyatt.  
 
Despite not having a tech background, Ratnesh ventured into the world of SaaS startups and founded Pidge. He discusses the timing and opportunity that led him to start the company in India's booming ecommerce ecosystem. Ratnesh also delves into the state of SaaS in India, highlighting the low digital adoption and legacy systems prevalent in the market. 

He then provides an in-depth look at the unique products and services Pidge offers, emphasizing its end-to-end logistics solution with a focus on cash on delivery, customer experience, and demand aggregation. We learn about Pidge's self-serve and low code approach, as well as its pay-as-you-go pricing model.  
 
Lastly, Ratnesh reveals that Pidge caters to anyone who delivers, regardless of the channel or industry, making it a versatile solution for various businesses. Stay tuned as we dive into the world of SaaS and logistics with Ratnesh Verma on this exciting episode of The SaaS CFO Podcast! 
 
Show Notes:
 
[00:02:12] Timing and opportunity fueled explosive growth in Indian ecommerce. It will reach a trillion by the end of the decade. The delivery ecosystem is fragmented and unorganized, which our solution is digitizing. 

[00:04:32] Pidge offers unique end-to-end logistics solution. 

[00:09:00] Keep it simple and understood by all. 

[00:13:16] Raise enough capital for successful deployment; continue rapid growth; launch additional services; expand nationally. 

[00:14:27] Fundraising is challenging, time-consuming, but rewarding. 

[00:18:05] Pidge In: One-stop source for all things 

Links:  
 
Saas Fundrasing Stories: https://www.thesaasnews.com/news/pidge-raises-3-million-in-funding 
Ratnesh Verma’s LinkedIn: https://www.linkedin.com/in/ratnesh-verma-8418a1a3/ 
Pidge LinkedIn: https://www.linkedin.com/company/pidge-mobility/ 
Pidge Website: https://pidge.in/ 
Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray/