Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

#4: 2 Ways To Repurpose Your Podcast Episodes To Blog Posts


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In this episode, I discuss how podcast episodes can be repurposed into blog posts and why NOW is the time to start doing it.

In this episode I cover;

  • How blog posts are evergreen and can provide a steady stream of traffic for years to come.
  • 4 reasons why you should consider repurposing your podcast episodes
  • Why relying on an algorithm or social media platform for business growth is risky, as changes in algorithms or terms of service can cause significant disruptions.
  • How optimized blog content can show up in search results and reach new audiences who may have never heard of the podcast before.
  • 2 workflows I recommend to go from podcast episodes to optimized blog posts 

I emphasize the importance of repurposing every podcast episode into a blog post and provide examples of the long-lasting impact of a single blog post from my own results. Through repurposing, podcasters can reach a wider audience and increase their visibility on search engines!

 

7-STEP CHECKLIST FOR PODCASTERS - How to optimize your podcast shownotes in 7 easy steps.

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Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service ProvidersBy Anita Dykstra

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