It means an overhaul to your company’s mission, strategy, product, and more.

Before you put your company on a new path, consider these alternatives to a full-blown pivot.

Create a Spinoff BrandShelter Insurance was founded in the 1940s, at a time when insurance was a high-touch, relationship-driven market.

Instead, Shelter created a spinoff brand, Say Insurance, to deliver an online-first experience.

If you truly do need a pivot, do it thoughtfully and at a pace your team can sustain. | To read full story, visit https://startuparound.com/read/1579638613.4187894/4-Alternatives-to-Pivoting-Your-Small-Business'-Strategy?ref=audio_experience