<p>Discussing Robert Cialdini's Influence: The Psychology of Persuasion (2007) book, diving into the weapons of influence and applying it in marketing and our lives.</p>

Discussing Robert Cialdini's Influence: The Psychology of Persuasion (2007) book, diving into the weapons of influence and applying it in marketing and our lives.

#4 Applying Cialdini's Weapons of Influence to Our Lives

A podcast dedicated to the wonderful world of marketing where we discuss a range of things in the industry including successful (and unsuccessful) marketing campaigns, big news stories in marketing, big brands and how marketing helped them develop, and our personal career journeys.

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#4 Applying Cialdini's Weapons of Influence to Our Lives

#4 Applying Cialdini's Weapons of Influence to Our Lives