Valentine's Day is coming up and you want to run a Campaign to target all of those people buying gifts for their loved ones. What type of marketing campaign are you going to run to separate yourself from the competition? Listen to learn 4 ways to use professional athletes in marketing campaigns to reach your target demographic, with a Valentine's Day theme.

3:15 - Jason talks about how you can see 3x the results with a product giveaway on social media around Valentine's Day

4:49 - Maggie talks about how you can have athletes talk about gifting your product to their husband and/or wife, if you are looking for direct response marketing ideas

6:51 - Jason talks about using humor to receive higher engagement on social media posts to build trust with your target consumers

10:48 - Maggie talks about reusing athlete's content in blogs and email marketing to help those content marketers out there