Traction: How Startups Start | NextView Ventures

#4: Chicken, Egg or Farm? An Unusual Launch Problem (Brad Hargreaves, General Assembly)

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General Assembly CEO Brad Hargreaves -- When Brad set out to create General Assembly, he had to face both an unusual and a difficult decision: the "Chicken, Egg, or Farm to Put It All" problem. Listen for an explanation, as well as his story of how GA gained its first few results on the way to a global organization in the education space.

Also on the show:

  • Horrible improv comedy
  • When students walk out.
  • A centuries-old industry tells Brad to operate one way while a handful of potential customers tells him another. (What would you do?)
  • In a credibility-driven business, Brad finds a clever way to make GA credible from Day One.
  • The toughest city for GA to land and build (as well as the only place where they couldn’t)
  • And our closing segment for all episodes, Alpha-Beta-Scale — three questions about the entrepreneur, from their early life to today to something unusual they think about the future.

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    Let me know what you think of the show -- tweet me (Jay Acunzo) @Jay_zo

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    Traction: How Startups Start | NextView VenturesBy NextView Ventures
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