Export Council of Australia Global Podcast

4. COVID-19 Series – Market position: sales & marketing strategies


Listen Later

Join Sarah and Shane from the ECA, with special guest, Leila Naja Hibri, CEO, Australian Fashion Council for some insights on your businesses current market position. They discuss the changes in marketing strategies during the COVID-19 crisis and the importance of reviewing your sales channels. Leila shares some findings from the AFC COVID-19 survey and the shift to e-commerce and the challenges around manufacturing. They also delve into the new opportunities both now and post COVID-19.

...more
View all episodesView all episodes
Download on the App Store

Export Council of Australia Global PodcastBy Shane Styles