Award-winning designer, blogger, and brand strategist Salma Sheriff grew up in a small town in Southern India where most women weren't encouraged to seek higher education or start their own businesses. But Salma did both. And it all started with a love for crochet and all things beautiful.

Today Salma runs a successful brand strategy and design business where she empowers other female entrepreneurs to build their own six-figure businesses. We discuss branding, sales funnels and becoming a social media influencer.