The Social Edit

4. How to Market Yourself Even If You Think You’re Boring


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If you've ever said, "I don’t post because I’m not interesting enough," this episode was made for you. 🙋‍♀️

This week on The Social Edit, we’re unpacking the biggest mindset lie that keeps realtors (and honestly, anyone building a brand) from showing up online: the belief that your life is too boring to be content. Spoiler alert — it’s not. In fact, your everyday moments are exactly what your audience wants to see.

I’ll walk you through:

  • The mindset block that keeps you from posting — and how to flip it.

  • Tangible examples of “boring” real estate moments that make incredible content.

  • A simple storytelling formula you can start using today.

  • How to stop comparing your Chapter 1 to someone else’s Chapter 30.

  • Real-life encouragement to share your story your way — no filters, no perfection.

Plus: I’m giving you plug-and-play content ideas, storytelling prompts, and a peek into my own journey of learning how to show up — even when I felt like I had nothing to say.

🎧 This one’s raw, honest, and packed with action steps to finally feel confident creating content that connects.

📲 Challenge of the Week: Post something that feels too small, too normal, or too boring — and tag me @SamPalmieriii so I can hype you up. Because showing up is the content.

➡️ Don’t forget to subscribe, leave a review, and share this with a friend who needs a little marketing pep talk.

💬 Let’s keep the convo going over on Instagram @sampalmieriii

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The Social EditBy Sam Palmieri