Mark and Mike speak to Mary Thorpe, Director of Industry Research and Analytics for ISPA, to dig into the methodologies, questions, and take-aways from their latest Mattress Industry Trends Report — which showed the fourth consecutive year of decline for the category.

Mark and Mike speak to Mary Thorpe, Director of Industry Research and Analytics for ISPA, to dig into the methodologies, questions, and take-aways from their latest Mattress Industry Trends Report — which showed the fourth consecutive year of decline for the category.

4. ISPA's Mattress Industry Trends Report

Wake-Up Call is a gathering place for the conversations shaping the future of the mattress industry. The sleep products business is changing faster than ever. AI and technology are transforming how products are discovered and sold. Retailers are adapting to new competitive pressures and changing consumers while manufacturers rethink product development, marketing, and distribution. Yet many of the most meaningful conversations about these subjects are limited to conferences, boardrooms, or one-off presentations — if they happen at all.Wake-Up Call was created to change that.Each week, hosts Mike Magnuson and Mark Quinn explore the trends, threats, opportunities, and ideas that are shaping the future of mattresses and sleep products. Through candid discussion, thoughtful debate, and conversations with dynamic industry leaders, this show goes beyond the headlines to unpack the most critical issues facing the category. Frequent topics include retail, consumer behavior, emerging technologies, marketing, business strategy, artificial intelligence, manufacturing, e-commerce, merchandising, sleep innovations, and major industry events. Mike and Mark bring two complementary perspectives that rarely come together in one conversation — an independent, data-driven view of consumer behavior and market trends, alongside decades of hands-on leadership experience across nearly every corner of the industry.Mark has spent decades helping bedding companies build brands, grow businesses, and navigate change. With experience spanning component suppliers, manufacturers, retailers, e-commerce businesses, and accessory companies, Mark brings a uniquely broad and practical perspective on the challenges and opportunities that our category is facing.As founder and CEO of <a rel="noopener noreferrer nofollow" href="https://www.goodbed.com" target="_blank">GoodBed</a>, Mike bring insights from more than 15 years of consumer guidance, in-depth product testing, and industry analysis. Mike's work offers insights that help companies better understand the ever-evolving mattress shopping journey — while establishing a marketplace that rewards great products, great service, and great consumer outcomes.Together, Mike and Mark combine an outside-in view of consumers and market dynamics with an inside-out understanding of what it takes to build, market, and grow great companies. Whether you're a retailer, manufacturer, supplier, investor, or simply passionate about the future of the sleep products industry, Wake-Up Call offers fresh perspectives that challenge assumptions, spark new ideas, and help move the industry forward — along with practical insights that are relevant from the board room to the sales floor.To learn more, go to <a rel="noopener noreferrer nofollow" href="http://www.wakeupcallpod.com" target="_blank">www.wakeupcallpod.com</a> — and subscribe to Wake-Up Call Insider perks like show notes and early notice of upcoming episodes.

Business

Wake-Up Call is a gathering place for the conversations shaping the future of the mattress industry. The sleep products business is changing faster than ever. AI and technology are transforming how products are discovered and sold. Retailers are adapting to new competitive pressures and changing consumers while manufacturers rethink product development, marketing, and distribution. Yet many of the most meaningful conversations about these subjects are limited to conferences, boardrooms, or one-off presentations — if they happen at all. Wake-Up Call was created to change that. Each week, hosts Mike Magnuson and Mark Quinn explore the trends, threats, opportunities, and ideas that are shaping the future of mattresses and sleep products. Through candid discussion, thoughtful debate, and conversations with dynamic industry leaders, this show goes beyond the headlines to unpack the most critical issues facing the category. Frequent topics include retail, consumer behavior, emerging technologies, marketing, business strategy, artificial intelligence, manufacturing, e-commerce, merchandising, sleep innovations, and major industry events. Mike and Mark bring two complementary perspectives that rarely come together in one conversation — an independent, data-driven view of consumer behavior and market trends, alongside decades of hands-on leadership experience across nearly every corner of the industry. Mark has spent decades helping bedding companies build brands, grow businesses, and navigate change. With experience spanning component suppliers, manufacturers, retailers, e-commerce businesses, and accessory companies, Mark brings a uniquely broad and practical perspective on the challenges and opportunities that our category is facing. As founder and CEO of GoodBed, Mike bring insights from more than 15 years of consumer guidance, in-depth product testing, and industry analysis. Mike's work offers insights that help companies better understand the ever-evolving mattress shopping journey — while establishing a marketplace that rewards great products, great service, and great consumer outcomes. Together, Mike and Mark combine an outside-in view of consumers and market dynamics with an inside-out understanding of what it takes to build, market, and grow great companies. Whether you're a retailer, manufacturer, supplier, investor, or simply passionate about the future of the sleep products industry, Wake-Up Call offers fresh perspectives that challenge assumptions, spark new ideas, and help move the industry forward — along with practical insights that are relevant from the board room to the sales floor. To learn more, go to www.wakeupcallpod.com — and subscribe to Wake-Up Call Insider perks like show notes and early notice of upcoming episodes.

Wake-Up Call&nbsp;is a gathering place for the conversations shaping the future of the mattress industry. The sleep products business is changing faster than ever. AI and technology are transforming how products are discovered and sold. Retailers are adapting to new competitive pressures and changing consumers while manufacturers rethink product development, marketing, and distribution. Yet many of the most meaningful conversations about these subjects are limited to conferences, boardrooms, or one-off presentations — if they happen at all.Wake-Up Call was created to change that.Each week, hosts&nbsp;Mike Magnuson&nbsp;and&nbsp;Mark Quinn&nbsp;explore the trends, threats, opportunities, and ideas that are shaping the future of mattresses and sleep products. Through candid discussion, thoughtful debate, and conversations with dynamic industry leaders, this show goes beyond the headlines to unpack the most critical issues facing the category. Frequent topics include retail, consumer behavior, emerging technologies, marketing, business strategy, artificial intelligence, manufacturing, e-commerce, merchandising, sleep innovations, and major industry events. Mike and Mark bring two complementary perspectives that rarely come together in one conversation — an independent, data-driven view of consumer behavior and market trends, alongside decades of hands-on leadership experience across nearly every corner of the industry.Mark has spent decades helping bedding companies build brands, grow businesses, and navigate change. With experience spanning component suppliers, manufacturers, retailers, e-commerce businesses, and accessory companies, Mark brings a uniquely broad and practical perspective on the challenges and opportunities that our category is facing.As founder and CEO of <a href="https://www.goodbed.com" rel="noopener noreferrer">GoodBed</a>, Mike bring insights from more than 15 years of consumer guidance, in-depth product testing, and industry analysis. Mike's work offers insights that help companies better understand the ever-evolving mattress shopping journey — while establishing a marketplace that rewards great products, great service, and great consumer outcomes.Together, Mike and Mark combine an outside-in view of consumers and market dynamics with an inside-out understanding of what it takes to build, market, and grow great companies. Whether you're a retailer, manufacturer, supplier, investor, or simply passionate about the future of the sleep products industry, Wake-Up Call offers fresh perspectives that challenge assumptions, spark new ideas, and help move the industry forward — along with practical insights that are relevant from the board room to the sales floor.To learn more, go to <a href="http://www.wakeupcallpod.com" rel="noopener noreferrer">www.wakeupcallpod.com</a> — and subscribe to Wake-Up Call Insider perks like show notes and early notice of upcoming episodes.

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4. ISPA's Mattress Industry Trends Report

4. ISPA's Mattress Industry Trends Report