Leadership Letters

#4 Jenny Kitchen


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This month, we have Jenny Kitchen as our Leadership Letters guest.


Jenny is CEO of multi award winning digital design agency Yoyo Design. Working with clients such as Marie Curie, Vivo Barefoot, Mercedes Benz and Universal Music the agency regularly wins awards for their work and their culture, recently scooping Campaign's Best Places to work. Jenny was recently named the Management Today 35 under 35, Young Business Leader of the year. She has also led the agency to make the legally binding commitment to manage the business using the triple bottom line of profit, people and planet as a certified B corporation. And now as a B Corp ambassador she promotes the B Corp values through supporting other companies through the accreditation process, as well as speaking at conferences and on podcasts about building better businesses that put people and the planet at the heart of the organisation. If you would like to connect, you can find Jenny on LinkedIn.


During our conversation, we talked about:

  • B Corps
  • The Marie Curie end of life charity
  • UN Sustainable Development Goals 2016


In the Leadership Letters Lowdown, we covered:

  • Appreciative Inquiry: A Positive Revolution in Change by David Cooperrider and Diana Whitney
  • Quiet by Susan Cain
  • How To Stop Languishing and Start Finding Flow - Adam Grant
  • The Diary of a CEO with Steven Bartlett



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Leadership LettersBy Lizzie Bentley Bowers