Joe talks YPO

#4 Jordan Notenbaum: Co-founder & CEO of Mobile Defenders - Founder of Tech Defenders


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Jordan Notenbaum is the co-founder and CEO of Mobile Defenders, an electronics distribution company, and the founder of Tech Defenders

After graduating from Grand Valley State University, Jordan got in on the ground floor of phone repair. He calculated that he and his partner needed to repair 1.43 phones a day to pay rent. The business quickly expanded, and in 13 months, they had four stores. 

As the business expanded, they encountered various challenges from supply chain issues, retail locations, working with China that Jordan details on the pod.

He also founded Tech Defenders, which helps schools, businesses, and other organizations maximize the value of their old and obsolete technology.

Jordan says daughters Madison (5) and Kennedy (2) as his most significant influence. Jordan and his wife Emily suffered the loss of their son Graham in October of 2020 due to a chromosomal defect. His daughters have significantly helped with the grieving process and speak about Graham daily. He says his life's purpose is to be there for his kids.

To connect with Jordan Notenbaum, drop him an email. Visit the YPO West Michigan Website for more information about how to become a member.

(2:40) - Jordan’s background and career

(9:28) - Jordan’s current role as President of Mobile Defenders

(15:39) - Plans beyond Mobile Defenders

(17:18) - Tech Defenders

(19:23) - When did you realize that entrepreneurship would be your path?

(21:48) - What does a regular week look like for you?

(22:41) - Who’s been the biggest influence in your life and why?

(24:16) - What’s your proudest ‘Dad’ moment?

(26:30) - What has been the biggest work challenge for you do you currently have to overcome? 

(29:59) - What drew you to YPO and what are you hoping to get out of it?

(33:36) - Do you have any asks of other YPO members?

(34:40) - Jason’s message to his daughters

Joe Talks YPO is produced by Johnny Peterson and Straight Up Podcasts

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Joe talks YPOBy Joe Pohlen

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